Digital Marketing Campaign – InternCourse (2025)
Situation: Low engagement on digital platforms
Action: Designed SEO-based campaign, managed social media
Result: Improved engagement & brand outreach significant
Consumer Behavior Project – Amazon Prime
· Jan 2024 Galgotias University – Greater Noida, India
· Conducted customer survey targeting Amazon Prime users
· Analyzed behavioral trends and created insight-driven recommendations
· Proposed strategies for retention and targeting through segmentation
Adidas Regional Sales Dashboard
Developed a sales dashboard to analyze Adidas regional performance.
Used data visualization techniques to compare region-wise and product-wise sales.
Identified trends and generated insights to support business decisions.
Corporate Finance (Academic Project)
Financial modeling & regression analysis using Excel